Bringing Transparency to Freelance Mapmaking
Daniel Huffman, somethingaboutmaps
Freelancing mapping can be a lonely business. Without regular insight into our peers, we're left wondering if we're making the right business decisions. Should I make everyone sign a contract? Should I charge a flat rate or hourly? And the biggest one: how much should I charge my clients? It's easy to be uncertain about what we're doing if we don't know what's typical for our peers. Since 2018, Daniel Huffman & Aly Ollivierre have been conducting a biennial survey of freelance cartographers in order to bring transparency to the business, and help all of us thrive. In this presentation, we'll have a look at some of the results of the last several years, both the expected and the surprising.
Discussing Current Limits and Future Opportunities in Mobile Map Design
Lily Houtman, Penn State University
Designing maps for mobile devices is increasingly important in our modern work. Following a preliminary study focused on mobile thematic maps in the context of data journalism, I highlight a few key limitations in this area of research: types of interactivity, time constraints, simultaneous design, and ability to conduct user testing. In addition to presenting conclusions from my previous work, I describe potential avenues for future work on the same subject. I plan to make audience engagement a significant portion of my talk, gaining knowledge from currently practicing data journalists and others who work on mobile thematic maps to help inform my future research questions.
Thematic Mapping in Augmented Reality: Challenges and Opportunities
David Retchless, Texas A&M University at Galveston
Augmented reality (AR) platforms are increasingly popular in cartographic research and practice, especially for orientation and navigation. However, the potential of AR techniques for thematic mapping remains underexplored. AR tools: 1) share with thematic mapping an emphasis on making the invisible, visible; but 2) differ from thematic maps in design-relevant ways, including perspective and scale/extent. Drawing on my experience developing thematic maps and AR tools for coastal flooding, I consider challenges and opportunities associated with translating design principles for thematic mapping to the AR context, with a focus on abstraction and prominence of point symbols (but also encompassing other feature types, basemaps, and marginalia).
Defining a Brand of Cartography
Lee France, onX Maps
In late 2022, onX maps, a company focused on mapping recreational pursuits for millions of outdoor enthusiasts, decided to invest big into cartography. They formed a team dedicated to defining the look and feel of their foundational product: the map. In this talk we'll dive into that team's journey to discovering what it means to define a brand of cartography, and how to anchor around that brand to create beautiful map designs that are highly functional and tailored to the needs of specific user groups.
Time Travel with Cartography: Mapping Philadelphia’s Urban Landscape Evolution Across Two Centuries
Emily Zhou, University of Pennsylvania
In this presentation, I will delve into the process of reproducing old maps and rendering the early streetscapes of Philadelphia from an urban design project of mine focused on historic preservation. Drawing from historical land use maps, photographs, architectural data, and oral histories, we will compare the characteristics of maps and urban landscapes spanning three distinct eras in Philadelphia. Through this comparative analysis, I will discuss the various design decisions made at each stage of the project, which include choosing the texture, color, line-work, patterns, and typography. I will also outline the overall workflow from McNeel Rhino 3D to Adobe Software and share eight hands-on tips and tricks for designing historical maps in Illustrator as well as incorporating vintage effects into your work in Photoshop.
Are You Mappier than a 5th Grader?
Dave McLaughlin, Penn State University
Building on a Career Day presentation about the life of a Geospatial Data Visualization Software Engineer, I developed and facilitated a 90-minute mapping workshop for thirty-five fifth graders. Working with colored pencils and paper, and using Beescape (beescape.psu.edu) as the model, we started with some creative cartography, learned how to encode research data from biologists onto our maps, then investigated the landscape to determine the most beneficial areas for pollinators. See photos from the session, and hear about the process and lessons learned from putting together a reusable lesson plan to inspire the next generation of cartographers.
Evaluating Beescape NexGen
Anthony Robinson, Lily Houtman, Dave McLaughlin & Christina Grozinger, The Pennsylvania State University
Beescape NexGen makes it possible to visualize pollinator health metrics across landscapes. As part of an iterative user-centered design process, we evaluated a Beescape prototype and found many areas for improvement. This work led to a comprehensive re-design. In this talk we report results from a recent usability and utility evaluation with beekeepers and the re-designed Beescape NexGen. Our findings make clear that our iterative design process has benefited its usability and utility, and we have clear directions now for how to support its continued evolution.